Jello SEO

The Challenge

SEO teams were drowning in spreadsheets of raw keywords with no clear way to group them by user intent or build cohesive content plans. Traditional keyword tools showed volume and difficulty but couldn't answer the more important question: how do these keywords connect, and what content should we actually build around them? The result was teams spending days on manual organization before writing a single word.

What Was Built

Built an AI-powered platform that ingests raw keyword lists and uses a combination of embedding-based clustering and GPT analysis to group keywords by semantic intent. The platform generates structured content briefs for each cluster, giving teams a clear roadmap from keyword research to published content. What used to take days of manual work now takes minutes — with better results because the clustering surfaces relationships a human analyst would miss.

Tech Stack

Key Results

• Reduces keyword research time by 80%+
• Automatically clusters thousands of keywords by intent
• Generates structured content briefs for each cluster
• Helps teams build topical authority systematically